5 x concepts that showcase their craftsmanship
Craft is hot! Consumers are happy to pay more for food with a human touch that showcases the artisan’s love for the product and the craft. That was revealed in the latest Taste...
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Investing heavily in detailed consumer insights can help business-to-business companies become even more successful. If you want to innovate and differentiate yourself on the market there is nothing more important than understanding consumer trends and the evolution of consumer behaviour.
‘Taste Tomorrow’: nine trends for setting a ‘foodstep’ into the future
‘Taste Tomorrow’ is the world’s largest bakery, patisserie and chocolate consumer survey, conducted in 40 countries to gather data from over 17,000 consumers. The study was first conducted in 2011 and now, eight years later, the results of this third edition identified nine key worldwide trends:
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